Alexia Jordan

The culinary tour of a bone collecting designer.

Timeless facial features of an ancient, almost Mesopotamian elegance make it hard to pin a nationality on Alexia Jordan.

Not surprising for someone born of Russian parents and raised in London, of Lebanese-Russian origins with a Parisian strain on her mother’s side and a foray into New York on her father’s. Alexia has the whole world in her blood, so her Mesopotamian features take on a global connotation at this point. Comprising holidays spent overlooking the Caribbean sea of St. Barth where we have portrayed her. Deep down inside, where do you really feel at home? “I was brought up in London and now live in New York. I find myself feeling European in America and vice versa in Europe”.

What do you like doing most? “Walking through the streets of New York”.
Her other passion is food, so we approach the topic of favourite restaurants and follow Alexia on her culinary tour of the Big Apple. Starting from Uptown, the first call is Nello, the Italian restaurant located at 696 Madison Avenue: “Pasta with clams which, from spring onwards, is served at its alfresco tables”.

Carrying on down Madison Avenue, we pass Barney’s and head in the direction of the Meat Packing district, where we stop off at Pastis for an onion soup. In the summer, a night-time drink and a dance on the top floor of the Standard Hotel. From there, we turn back towards 6th Avenue to make for the Bar Petit: “The dish of the day in a magnificent outdoor setting”. “My favourite and latest discovery is Jack’s Wife Freda: so to get there, I would set off again in the direction of Lafayette Street and stop off at no. 224, to enjoy a brunch of Mediterranean cuisine”.

She has equally clear-cut ideas when it comes to jewellery and the pieces she designs herself: “It will be a line of finely calibrated elements, with a fun impact”. It goes without saying that jewellery is a form of personal expression on a par with clothes, and Alexia loves to mix and match highly impacting and delicate effects: “Small-sized pieces offer greater freedom. My idea is to fill voids: fingers on hands, ears with earrings. The effect would be grotesque with sculptural pieces”.

So what about the collection.
name: Alexia Jordan
material: gold.
form: Numerous knuckle rings.
launch: spring 2015, from a London platform.
sale: strictly online.

e-commerce is the future says Jordan, whose only material in-store purchase is lingerie. “You save time, also because being able to return and change goods is paramount to having a butler”. Three days in a capital city: in Alexia’s opinion the perfect suitcase does not exist. “Until recently, I was hopeless, I took absolutely everything with me. I emptied the wardrobe, throwing everything on the floor and then pretended to make a well pondered choice, which was just an illusion. This procedure could even take me a whole day”.

Even now, she closes her suitcase just 5 minutes before leaving. An endless process of decisions and counter decisions, but anchored to three basic rules she has managed to establish in the course of time.
1 –Total black is easy and safe.
2 – Always have your favourite garments with you; its confidence boosting.
3 –Your beauty case has to be complete and perfect, don’t do without any type of face or body cream.

two phones
a credit card wallet and a purse for cash
an umbrella in printed fabric.
“All my accessories are in fancy print fabrics. This is how I satisfy my need for colour”.

Obsession. “I love fossils, bones and skeletons”.
A family bond with animals and anthropology that Jordan has interpreted in what can be described as stripped-down design, her signature style. Her interests even extend to contemporary art and, for a certain period of time, she bought pop and street art, comprising the noteworthy works of two large skull-like Marilyn Monroe portraits and a screaming Audrey Hepburn in a horrific version of Breakfast at Tiffany’s. The fascination for skeletons, reptiles and other finds obviously emerges in her jewels: I draw a great deal of inspiration from bones, which is more or less evident in my

A curious fact. In her design work, Jordan’s sense of colour relies on differently coloured pencils to interpret the precious metals represented in her sketches: blue for diamonds, green means gold (I’m not mad about yellow), rubies remain red, silver is represented by pink for two reasons: “I like pink and I do not possess a silver pencil”.
Back to top