Tod's Autumn-Winter 2024/2025 advertising campaign marks the beginning of a new narrative that celebrates the Italian lifestyle through places and moments of daily life.
Part of the internationally renowned cast, Global Brand Ambassador Xiao Zhan accompanies the brand's contemporary spirit and lifestyle with elegance and a modern attitude.

Art, architecture, and design objects blend with a spontaneous way of living in an atmosphere where Tod's iconic products define the essence of Italian style: natural and timeless elegance, relaxed formality, excellent quality, and the pursuit of precious and sophisticated craftsmanship. The Autumn-Winter 2024/2025 collection, designed by Creative Director Matteo Tamburini, reinterprets the rules of saddlery through a deconstructed luxury that defines a new contemporary artisanal expertise.

The campaign is set in the evocative Villa Palazzetto in Monselice, in the province of Padua. Owned by the Businaro Family, the villa was restored by architect and family friend Carlo Scarpa.