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Aria d'Italia

Italian stories in eight words

Aria d'Italia is an original Tod's project celebrating the contemporary Italian lifestyle and its inherent values: a talent and passion for quality in every aspect of life, from culinary delights to art, from the joy of sharing to cherishing traditions. Through eight keywords, a series of personal and professional stories are told by artists, entrepreneurs, and artisans, each representing in their own way the essence of Italian identity. Chapter after chapter, Aria d'Italia becomes an illustrated journey, the voices of a new generation, brimming with creativity, able to reinvent our country's heritage through entrepreneurial and unconventional artistic ideas.

In September 2022, Aria d'Italia's words and images will come together in a book published in collaboration with Rizzoli International Publications.

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Chapter 1


Culinary delights, friendship, and a passion for a proper feast are integral to the lives of Marco Baldeschi, chef at "Villa Lena" in the heart of Tuscany, as well as Francesco Mondadori and Ludovica Bonini. The pair bring together entrepreneurial ideas and the culture of Mediterranean cuisine on their homestead in Puglia.

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Chapter 2


Timeless and everlasting: a distinct sensitivity towards beauty and tradition has led student Bianca Vanni Calvello Mantegna to create an organic farming project under the Sicilian sun. Equally inspired, Niccolò Rignano and Gemma Richards have converted an abandoned villa in Piedmont into the boutique hotel, "La Foleia".

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